Workshop // Hacker Tecniques
(english)
/ (italian)
(various) * TOYWAR
The first global videogame
Dec 9, 1999
"The case is certainly fulfilling etoy's goal of toying with the
perception of corporations in cyberspace, albeit not in ways that the
group might have intended. "
Matthew Mirapaul, "EToys Lawsuit Is No Fun for Artist Group",
New York Times
http://www.nytimes.com/library/tech/99/12
/cyber/artsatlarge/09artsatlarge.html
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Dec 11, 1999
"There was profanity, there were sadomasochistic images, there were
images of terrorist activity. That's upsetting to many people. That's
not a comment on whether it has artistic merit. It's about our responsibility
to our customers, and our responsibility to address what was beginning
to be confusion in the marketplace. Obviously, we also took into account
that one of the stated intents of etoy is to disrupt business."
Steve Kettmann, "Toying with Domain Names", Wired News,
11-12-1999
http://www.wired.com/news/politics/0,1283,32936,00.html
- - -
Dec 13, 1999
"No matter what the relationship between the wider stock market reasoning
and the toywar campaign is, additional negative publicity is the last
thing eToys needs in such a unstable situation."
Felix Stalder, "The Toy War Escalates", Telepolis
http://www.heise.de/tp/english/inhalt/te/5585/1.html
- - -
Dec 15, 1999
"Network Solutions shut down etoy.com's email on Friday -- a move
that appeared to go beyond the scope of a temporary injunction, issued
late November by a Los Angeles Superior Court judge, against the Zurich
artists using the etoy.com domain name. "
Steve Kettmann, "E-Riots Threaten EToys.com", Wired
News
http://www.wired.com/news/politics/0,1283,33111,00.html
- - -
Dec 29, 1999
"Before filing suit, eToys officials indicated they were willing
to buy etoy, and the most recent offer was somewhere over $400,000, in
a mix of cash and eToys stock. If accepted, the price would probably set
a record for a work of Internet art -- and for the letter 's.' "
Matthew Mirapaul, "Art and Commerce Collide Online", New York
Times
http://www.nytimes.com/library/tech/99/12/cyber/articles/30etoy.html
- - -
Jan 15, 2000
"They can say now it was a misunderstanding, but of course they know
better than anyone that they expected to destroy us."
Steve Kettmann, "Etoy: Don't Forgive, Don't Forget",
Wired News
http://www.wired.com/news/business/0,1367,33679,00.html
- - -
Jan 17, 2000
"WAR is a hard business," you are warned. "The TOYWAR.board
needs to test your performance to make sure you will perform at your best
in the most dangerous situations. The following test will expose you to
psychological stress in order to determine your mental integrity."
Steve Kettmann, "Etoy: 'This Means toywar.com!", Wired
News
http://www.wired.com/news/politics/0,1283,33711,00.html
- - -
Feb 2000
"etoy, with its shares concept and the Toywar platform, develops
new formats for participation in art which, making full use of the networking
potential of the Internet, enliven a virtual space for information, communication
and transaction, an ensemble of tools for action for "interventions
in the symbolic reproduction process of society" (Frank Hartmann)
and an institutionalizing self-articulation organ for virtuality. So etoy's
efforts seem aimed at carrying the concept of the social sculpture over
to a digital format. [...] Etoy's perversion lies in upping, measure by
measure, the development of the value of a single icon, their own name,
virtually cast as www.etoy.com, in the spiraling attention of the economic,
political, social and artistic, thus reflecting the process of the creation
of value in the financial markets in the excess of self-exaggeration."
Reinhold Grether, "How the Etoy Campaign Was Won", Telepolis
26-2-2000
http://www.heise.de/tp/english/inhalt/te/5843/1.html
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Feb 2000
"Surely what art risks when pastiche tips over into market manipulations
and legal victories is the loss of the very thing that distinguishes it
from its satirical victim: its own autonomy."
Josephine Berry, "Do as they do not as they do", Mute
#16, 2000
http://www.metamute.com/mutemagazine/issue16/etoy.htm
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Spring 2000
"Especially in this market (i.e. the so called 'new economy': the
new market based on huge venture capital investments), in the children's
toy market they rely on a good image. That's our insurance. That's the
thing we can use against them."
Geri Wittig, Interview with etoy, Switch, 2000
http://switch.sjsu.edu/web/v5n3/I-1.html
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Spring 2000
"This kind of net art crosses political and economic space. It does’t
stay within the provided space. etoy offend against the unwritten rule
of the art system not to interfere in other systems."
Birgit Richard, "Cool Business: Etoy’s toy wars",
Nettime mailing list 5-12-2000
http://www.nettime.org/nettime.w3archive/200012/msg00025.html
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2001
"It's no exaggeration to say that in the years 1997 and 1998, etoy
elevated the potentials of globalization to an art form."
Rheinold Grether, "Breakthrough to the World Code - etoy's
Concept of Net Architecture" first published in Rhizome, 22-1-2001
http://www.netzwissenschaft.de/toywar/break.htm
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Hacker Tecniques